Save the Date: The 2025 APTA Global Forum Comes to Tanzania!

The Tanzania Association of Tour Operators (TATO) is proud to announce that the 2025 APTA Global Forum will be hosted in Arusha, Tanzania, from September 24-26, 2025. In partnership with the Association for the Promotion of Tourism to Africa (APTA), this highly anticipated event will bring together global travel industry leaders, buyers, and suppliers to foster collaboration and drive sustainable tourism growth across the continent.

A Landmark Event for African Tourism

The APTA Global Forum is renowned for its role in connecting key players within the African tourism industry, providing a dynamic platform for discussions, networking, and business growth. This year’s event, set in one of Africa’s most iconic safari gateways, will offer unparalleled opportunities to explore Tanzania’s diverse natural beauty, rich cultural heritage, and leading tourism innovations.

What to Expect at the 2025 APTA Global Forum

The forum will feature:

• Engaging Panel Discussions: Thought-provoking sessions led by industry experts covering trends, challenges, and opportunities in African tourism.
• Curated Networking Sessions: Opportunities to connect with international buyers, travel operators, and hospitality professionals.
• Immersive Destination Experiences: Delegates will have the chance to explore Tanzania’s world-class safari destinations, including the Serengeti, Ngorongoro Conservation Area, and Tarangire National Park.
• Business Growth Opportunities: A unique platform for showcasing Tanzania’s tourism offerings to a global audience and fostering new partnerships.

Why Tanzania?

Tanzania remains one of Africa’s top travel destinations, offering breathtaking landscapes, abundant wildlife, and warm hospitality. As the gateway to world-famous national parks and cultural attractions, Arusha is the perfect setting for this prestigious gathering. The forum will not only highlight Tanzania’s tourism potential but also strengthen the country’s position as a key player in Africa’s travel industry.

Mark Your Calendar & Stay Tuned

We invite all industry stakeholders to mark their calendars for September 24-26, 2025, and join us for this transformative event. Stay tuned for updates on registration, speakers, and post-event travel opportunities.

TATO is honored to host the APTA Global Forum in Tanzania and looks forward to welcoming travel industry changemakers for an unforgettable experience in Arusha!

TATO’s Role in Elevating Tanzania’s Global Tourism

TATO’s ongoing commitment to promoting Tanzania’s tourism industry has played a crucial role in securing prestigious global events like the 2025 APTA Global Forum. Through strategic marketing efforts, international partnerships, and continuous advocacy, TATO has positioned Tanzania as a premier travel destination.

By leveraging digital campaigns, trade exhibitions, and global networking initiatives, TATO has consistently showcased the country’s diverse attractions—from world-renowned safaris to cultural heritage experiences. These efforts have strengthened Tanzania’s visibility in the global tourism market, ultimately leading to Arusha being selected as the host city for this landmark event.

The forum’s arrival in Tanzania is a testament to TATO’s dedication to fostering industry growth, attracting international stakeholders, and ensuring that Tanzania remains at the forefront of sustainable tourism development.